May 16th, 2008
If your organizations has no story to tell, or has trouble telling its story, you’re going to find yourself struggling to stay afloat. Your story is what gives meaning to your mission; it is what your fundraisers use to persuade donors to say yes, and what focuses you on engaging the causes you’re advancing.
Today is […]
By Tom Durso -- 1 comment
May 6th, 2008
To their credit, both Kent Gramm, a professor of English at Wheaton College, and his bosses at the evangelical Christian school in Illinois are acting like grown-ups with regard to his resignation. Gramm is getting divorced, but because he won’t tell Wheaton the reasons for the split, as is required by the college’s Statement of […]
By Tom Durso -- 0 comments
March 25th, 2008
One Laptop Per Child, the nonprofit that sees its inexpensive XO notebook as a tool to spur education in developing countries, is having trouble getting out of its own way. In the same week OLPC won the Brit Insurance Design Award, it was revealed that the organization lost its well-regarded director of security architecture, who […]
By Tom Durso -- 0 comments
March 19th, 2008
Web 2.0, social media, client relations management systems, interactive media, direct mail, e-mail blasts, viral marketing, and on and on and on.
The world demands ever-increasing velocity, and nonprofits are no exception. They’re working like hell — sometimes successfully, sometimes not — to keep up with the changing times and apply new strategies and tactics to […]
By Tom Durso -- 3 comments
March 16th, 2008
For nonprofits that open their doors to the public and count on ticket purchases for a chunk of their revenue, there’s the finest of lines between savvy marketing and selling out. Last week the Philadelphia Inquirer presented a fascinating case study, writing about the efforts of the city’s venerable Franklin Institute, one of the country’s […]
By Tom Durso -- 0 comments
March 13th, 2008
Nonprofits can’t afford to throw money at their problems. Creative thinking is an extraordinarily vital item for them to have in their toolkit in order to further their missions. One way to actualize such thinking is for them to be on the lookout for socioeconomic changes and to leverage those changes in support of their […]
By Tom Durso -- 0 comments
March 11th, 2008
Sunday’s Washington Post ran a paint-by-numbers story about a presentation by a migrant worker to 7th through 12th graders at a private school in Annapolis. The presentation was “part of the Key School’s in-depth study of migrant farm laborers,” said the story, which is pretty standard stuff — until you consider that the school took […]
By Tom Durso -- 0 comments
March 10th, 2008
A pair of stories that broke recently offer some lessons for nonprofits on how to deal with bad news that becomes public.
In New York, the Juvenile Diabetes Research Foundation not only cashiered a couple of employees when an internal audit revealed that hundreds of thousands of dollars was missing, it also asked the Manhattan district […]
By Tom Durso -- 0 comments
February 26th, 2008
The older I’ve gotten, the more libertarian I’ve become. In general, people should be able to do what they want, I believe, especially in their personal lives, as long they’re not misled about the risks involved and as long as their behavior doesn’t harm others. Gambling, for example, I’m fine with: I play poker every […]
By Tom Durso -- 0 comments
February 26th, 2008
“Operational excellence.” “Revenue streams.” “Differentiation.” “Cross-selling.” “Quantitative and qualitative research.”
Having learned well from their for-profit brethren, nonprofits now have much to teach, according to a Boston Symphony Orchestra official and a communications consultant. Writing in the current issue of Forbes, Mark Volpe and Roger Sametz argue persuasively a point I’ve been making since starting this […]
By Tom Durso -- 0 comments
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