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501(c)Files | Nonprofit News

Archive for the ‘Technology’ Category

June 16th, 2008

Even the Mighty Google Sometimes Can’t Get Out of Its Own Way

Last week Google for Non-Profits opened up its online group to full-fledged discussion, with 4,500 people signing up to participate in its ongoing conversations. I’m not a member of the group (yet), but it sounds as if something went a bit awry. Two days after declaring it open for business, Google moderator Galen Panger posted […]

By Tom Durso -- 0 comments

June 16th, 2008

How to … Use Google to Your Advantage

At the Web 2.0 seminar I attended last month, there was a lot of talk about what Google’s products can do for nonprofits. The answer: quite a bit.

Google awards grants to nonprofits, and simply by applying, your organization receives funding that can be applied to Google advertising.
Google Alerts are a great way to stay on […]

By Tom Durso -- 0 comments

June 10th, 2008

How Hard Should Nonprofits Work to Keep Up with the eJoneses?

Writing on the Electronic Engagement Blog, Chris Labash, a business communications and strategy professor at Carnegie Mellon, wondered when and how the country’s impressive nonprofit enterprise would begin truly leveraging online opportunities. In the wake of the extraordinarily visible efforts of the Susan G. Komen Foundation to raise awareness of and funding for breast cancer […]

By Tom Durso -- 0 comments

June 8th, 2008

Notes, Follow-Ups, and Reminders | Nonprofit Tidbits from the Past Week

A nonprofit radio station that was a lifeline during Hurricane Katrina needs financial help. | Biloxi, Miss., SunHerald
Craigslist plans on targeting the nonprofit sector. | Deserted After Dark
A new nonprofit from Thomas Keller and Daniel Boulud aims to help young American chefs prep for an international cooking competition. | San Francisco Chronicle
How to choose a […]

By Tom Durso -- 0 comments

May 19th, 2008

How to … Begin Branding Your Nonprofit Online

Love it or hate it, the Internet isn’t going anywhere, and for nonprofits, it’s a terrific and inexpensive way to talk about mission and engage people with what they’re trying to do. Even now, though, too many of the sector’s organizations flounder around online without a clue as to the medium’s vast possibilities. A couple […]

By Tom Durso -- 0 comments

May 17th, 2008

From Blogging to YouTubing to Wikis, Nonprofits Are Ahead of Their Corporate Brethren

Our friends in the corporate world like to think they’re setting an example for us nonprofit types to follow, but according to a study cited by Simon van Wyk, founder of the digital marketing company HotHouse Interactive, "charities in the US are outpacing the business world in their use of social media/web 2.0."

The study of […]

By Tom Durso -- 0 comments

May 5th, 2008

Gettysburg’s Lights Seek a Nonprofit Savior

It was inevitable that in this era of CGI movies and personal avatars, a visual aid as quaint as the light bulb-laden battlefield display at the Gettysburg National Military Park would fall by the wayside. A shiny new facility stands ready to present the details of the seminal Civil War battle using the latest technology, […]

By Tom Durso -- 0 comments

May 4th, 2008

Notes, Follow-Ups, and Reminders | IRS, Grant-Searching, RSS

The IRS tilts at nonprofit efficiency and effectiveness windmills. | The Lightning Rod M/M Blog
Bank of America makes the search for foundation dollars a bit easier. | The NonProfit Times
It’s wicked easy to subscribe to 501(c) Files feeds: Just click here and follow the simple instructions. As always, thanks for reading! | 501(c)

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By Tom Durso -- 0 comments

May 2nd, 2008

Good News for Nonprofit IT Directors Looking for Larger Budgets

Nonprofits raised 19 percent more money online in 2007 than in the prior year, according to a new study from the Nonprofit Technology Network and M+R Strategic Services. This was despite the facts that e-mail open rates, click-through rates, and response rates all dropped in the same period and that over half of the surveyed […]

By Tom Durso -- 0 comments

April 27th, 2008

Notes, Follow-Ups, and Reminders | Oprah, Conferences, Volunteer Vetting, CRM, RSS

Oprah’s hopelessly misguided take on giving. | Chronicle of Philanthropy
The underwhelming fundraising conference circuit, and some suggestions for reform. | NonProfit Times, Donor Power Blog
Do nonprofits do enough to vet their volunteers? | National Center for Victims of Crime
Can the nonprofit sector define a universal data model when it comes to customer relationship management? | […]

By Tom Durso -- 0 comments