Nonprofit Profile | It’s About Time
In its never-ending quest to market the hell out of every last space on the calendar — It’s President’s Day! Buy a Car! — America’s for-profit enterprise has seized upon today, February 29, Leap Day, as yet another chance to launch mindless promotions. (Nonprofits aren’t exactly immune to the affliction, either.) Me, I like to consider the notion of a day that occurs just once every four years in a more scholarly context. Accordingly, I offer a nod today to the International Society for the Study of Time, the first organization “to explore the nature of time through the collective power of scientific knowledge and humanistic insight.”
Why should there be an interdisciplinary study of time? Time is a fundamental feature of the physical universe. It is intimately connected with the life process. The human mind, setting our species apart from all other species, is characterized by its ability to formulate and pursue long-term plans and to meet present contingencies based on the advantages of long-term memory. The passage of time has been of concern to all great religions and philosophies, and has found an infinite variety of expressions in the arts and letters. No other single aspect of reality relates more directly to basic human needs and desires than does time.
Now there’s something for today’s birthday revelers to ponder while they dig into their Morton’s steaks and Papa John’s pizzas. | 501(c)
Tags: International Society for the Study of Time, Leap Day, Leap YearRelated Stories
POSTED IN: Education, Worth a look
0 opinions for Nonprofit Profile | It’s About Time
No one has left a comment yet. You know what this means, right? You could be first!
Have an opinion? Leave a comment: